Knowledge Base
9 Examples of Demand Generation (best practices included as a bonus)
Demand generation examples reveal hidden marketing opportunities
Retargeting Without Cookies (your marketing won’t die alongside third-party cookies)
See how irrelevant third-party cookies can be, and follow a prime example of first-party data from rabid fans.
Google Chrome Third-Party Cookie Phase-Out (why are marketers being passive?)
Google’s serious, this time, about killing off third-party cookies. The testing phase has officially begun on Chrome – the most popular web browser by a mile! Nearly 65% of the world uses Chrome. Why does this matter to businesses and advertisers? Your third-party cookie ad strategies could crumble before 2024’s halfway point. So why wait…
Smart Recognition Case Study: Marketing Examined (includes playbook to swipe)
How did Marketing Examined double its subscription rate and rake in new warm leads for just 48 cents per lead? By using Smart Recognition for 30 days. Check out Marketing Examined’s own case study here… highlights are below. Why it matters: ⭐Learn how Marketing Examined captured leads they were missing ⭐See exactly how the company…
Smart Recognition Gives Organizations Access To Anonymous Website Visitors
11/16/2023, Orlando, Florida Sales Agency announces the launch of Smart Recognition, a new technology that is helping businesses and nonprofits grow their email lists exponentially while dramatically reducing cost-per-lead. The platform allows an organization to accurately target and market to anonymous visitors on its website without relying on sign-up forms. Smart Recognition is fully CAN-SPAM…
What is Identity Resolution and How Does it Work?
Identity Resolution is the perfect marketing solution if you’re tired of lead costs rising, sluggish list growth, and shrinking ROI. This article breaks down what Identity Resolution is and how it works. Just the quick takeaways below will highlight how this technology turns a marketing trickle into a firehose of revenue. ⭐Why it matters? You…