SMART RECOGNITION
Most websites only capture a small percentage of their visitors’ email addresses — often just 2%–5% through traditional forms.
That means over 90% of your traffic leaves without ever becoming a lead.
Smart Recognition changes that.
Our technology identifies a significant portion of your anonymous website visitors in real-time, matching them to verified email identities and rich data profiles. This allows businesses to convert previously lost traffic into actionable leads they can (re)market to immediately. Instead of guessing who your visitors are, Smart Recognition gives you the ability to recognize, identify, and engage them instantly.
IN A NUTSHELL...
How it Works
Smart Recognition uses advanced device fingerprinting and identity resolution technology to match anonymous website visitors to known email identities across a network of trusted data providers.
When a visitor lands on your site, our system analyzes multiple signals from the device and session — including browser attributes, behavioral patterns, network indicators, and other identifying characteristics.
These signals are securely compared against large identity datasets maintained by our partners. When a match is found, the system associates the anonymous visitor with a verified email identity and relevant data points.
This entire process happens in real-time while the visitor is actively browsing your website, allowing you to immediately activate remarketing and engagement campaigns.
Unlike most identity resolution platforms that rely on a single data provider, Smart Recognition uses a multi-source waterfall matching system.
Our platform connects to multiple identity and data providers, each with different strengths, coverage, and match rates.
When a visitor arrives on your site, Smart Recognition runs a sequential matching process across these sources. Each provider is evaluated based on:
• Match probability
• Data accuracy
• Cost efficiency
• Historical performance
The system automatically queries providers in the optimal order, prioritizing the sources that deliver the highest match rates at the lowest cost.
This intelligent waterfall approach allows Smart Recognition to consistently achieve some of the highest match rates in the industry while maintaining one of the lowest costs per lead.
Smart Recognition continuously analyzes performance across all identity sources to optimize matching results over time.
Using machine learning models and performance analytics, the system dynamically adjusts the order and priority of data providers based on real-world outcomes such as:
• Match success rates
• Lead quality
• Cost per match
• Conversion performance
This allows the platform to automatically improve its identification accuracy while maintaining the most efficient path to generating new leads.
The result is a constantly improving system designed to deliver the highest possible identification rate with the lowest possible cost per lead.
Data quality is critical. That’s why every email matched by Smart Recognition goes through a multi-layer verification process before being delivered to our clients.
Each email is validated using three independent email verification systems to ensure:
• Deliverability
• Accuracy
• Active inbox status
• Reduced bounce risk
This multi-stage cleaning process significantly improves email performance and protects sender reputation.
Instead of receiving raw or unverified matches, clients receive clean, verified leads that are ready for immediate marketing use.
Smart Recognition can also notify you when previously identified visitors return to your website. Once a visitor has been matched to an email identity, our platform can monitor future visits from that same device and send real-time alerts when they come back. This allows businesses to see when a known prospect is actively researching again — whether it’s the next day, a week later, or several weeks later. Clients can configure how long this repeat-visitor tracking remains active, similar to a cookie window, such as 7, 14, or 30 days. These signals can be extremely valuable for sales and marketing teams, helping them prioritize outreach, trigger automated campaigns, or engage prospects at the exact moment they show renewed interest.
Once an identity match is confirmed and verified, Smart Recognition immediately sends the lead data to your marketing stack.
This can include:
• Email marketing platforms
• CRM systems
• Advertising audiences (Meta, Google, etc.)
• Marketing automation platforms
Because the system works in real-time, businesses can respond while the visitor’s interest is still fresh — sending targeted emails, triggering remarketing campaigns, or adding the lead to automated follow-up sequences.
This allows you to convert more visitors into customers without requiring them to fill out a form.
Most businesses invest heavily in driving traffic to their websites through advertising, SEO, social media, and content marketing.
However, the majority of visitors leave without ever submitting their contact information.
Smart Recognition unlocks the hidden value of that traffic by identifying a meaningful portion of those anonymous visitors and transforming them into usable leads.
Instead of capturing just the small percentage of users who complete a form, businesses can now capture value from a much larger portion of their audience, dramatically increasing lead volume while lowering overall cost per lead.
The software works in real-time as your visitors are on your site, Smart Recognition gives you the visibility and ability to react in real time and fast-track the right email message of your deal, promotion, message, product, service to the right visitor(s).
Retargeted customers are 3x more likely to click on your ad than people who haven’t interacted with your business before. Now you can make sure it’s the highest value customers and visitors that do! Retarget the right people at the right time increasing your conversion rates and reducing your ad spend and wasted ad dollars.
Boost Sales
- Identify 30% – 50%+ of your Visitors
- Get Visitor Information & Data
- Opportunity generation with Audience Segmentation & Improved Targeting
- Remarket & Retarget Leads via Email & Networks like Facebook, Google & more
- Direct Integration into your ESP, CRM, Networks, and more
Filter & Segment Leads Based On:
- Email Address
- URL Parameters
- Time on Site
- Device
- Physical Address
- Country
- Gender
- Estimated Networth
- Estimate Age
- Homeowner
- Estimate Annual Income
- Marital Status
- Children
- Custom Fields
…and more
Convert Interest into Action
Respond to online traffic in Real Time. Automatically follow up via email and/or add them to your retargeting efforts the minute they enter you site. Add them to a email sequence series bringing them back to your site generating more clicks and revenue from the 95%+ of Traffic you don’t have an email of
Popular Features
Use Smart Recognition to Accomplish, Increase, Enhance, Maximize and Grow Your Business
Email
Automation
ESP / CRM
Integration
Facebook / Google
Retargeting
Visitor
Recognition
Email Cleaning &
Last Activity
ROI on ALL
Marketing Efforts
Product, Site &
Cart Abandon
Real Time
Suppression
Real Time
Filtering
"Mail For You"
Smart Affiliate
Frequently Asked Questions
Top Questions Regarding Smart Recognition:
On your part, all that is needed is to incorporate our tag onto your pages. The tag is entirely asynchronous, non-blocking, and exceptionally lightweight. Integration can be effortlessly done through a tag manager like Google Tag Manager, requiring no engineering work. You can also also add the pixel tag directly onto your pages. Once the tag is successfully implemented, we take care of the rest without any further action required from you. Smart Recognition begins to construct a personalized model and starts to seamlessly transmit the leads to the appropriate systems and workflows for emailing and/or retargeting.
Visit our Support Page for more detailed information.
We put in extensive effort to ensure that our code is unrivaled in terms of speed. We consistently monitor and optimize the performance of our code. To minimize any negative impact on site speed, we adhere to key practices:
Our script code is designed to be non-blocking, meaning it will not hinder the downloading of any other content on your site, even if our code fails to load or loads slowly.
We load our initial content asynchronously, prioritizing the loading of your high-priority content. Whenever possible, we defer loading parts of our content until the conditions are met and the necessity to use that content is imminent.
We utilize industry-standard techniques for compression to make sure our files are as compact as possible. Additionally, we employ industry-standard browser caching to lessen the data that users need to access from the internet.
To reduce network latency based on the user's location, we have global instances of our CDN.
We routinely test the performance of our global CDN against other providers to ensure that our assets are readily available and perform exceptionally well.
We continuously monitor latency and the impact of page load across various connection speeds, locations, and devices.
We suggest that you have 10,000 or more unique visitors per month.
The price you'll pay is driven by the volume of leads Smart Recognition delivers, but don't worry you have full control of how many.
We are constantly connecting new Data Sources, Data Mines, Networks, Publishers, ESPs, ISPs, and more to index and increase its ability to learn, grow and connect information. In most cases, the platform always recognizes north of 20% (some clients have seen as high as 70%), however, it filters and profiles the highest probable leads, so the end results is a moving target and varies (and can be controlled) by client.
See more of How it Works.
Yes! Smart Recognition can Trigger a signal based on Advanced Filtering to Fire Events in Real Time to ESPs, CRMs, Databases, 3rd Party Platforms, Webhooks, and more.
We would suggest you add-on the Smart Affiliate Solution, this is where your leads can be emailed your offer(s) from our separate AWS Infrastructure that has managed hundreds of millions of sends monthly focusing on high deliverability and inboxing rates. However, this is done on a performace based agreement (Commission) and opens the door for most clients to effectively mail 3x - 5x more their current list size turn key!
Yes! We can suppress your current buyers so as not to interupt their current journey. However, Smart Recognition still tracks their activity to recalculate intent and interest. (Many clients still collect this information and respond accordingly)
Yes! We can send your emails to the leads Smart Recognition identifies for you. Please see "Smart Affiliate" for more details.
Yes! Smart Recognition can add your shoppers directly to a number of 3rd party platforms to retarget in real time.
Yes, the leads come with permission! We have a Network of Websites, Platforms, and Storefronts who retrieves consent to partner marketing who are then matched to clients website shoppers.
No, we currently only offer this to US Traffic Only.
Almost! We are currently working on the ability for you to append 3rd party additional data to the shoppers recognized by Smart Recognition.
We already provide an incredible amount of data in our reports, most of which can be sent over with each lead. Download a Sample Report here.
*reporting is in real-time and being enhanced each month
Generating Significant Lifts to Their Email List, Leads, Buyers, and ROI on Every Media Dollar Spent!
Smart Recognition gives businesses the ability to finally understand who their website visitors are
and turn that insight into revenue.
With industry-leading match rates, intelligent multi-source identity resolution, and rigorous data verification, Smart Recognition delivers one of the most efficient lead generation technologies available today.
Install a simple script on your website and start converting your anonymous traffic into verified leads.